Redesign of Box UK’s marketing site from the ground up to drive leads, and support agency growth.
Search and discovery improvemnts, helping financial risk professionals access insights more efficiently.
Increasing supplier investment with targeted feature development.
Reimagining Cardiff Rugby’s fan experience with a brand new home.
Expert advice to help customers find and buy the right supplements faster.
Helping visitors discover the best of Wales’ attractions, stays, and experiences.
Hi, I'm Sarah, I love puzzles, and UX design is my favourite kind. I'm all about aligning user needs, business goals, and real-world constraints to craft experiences that work beautifully, delight users, and make teams proud.
With agency experience across a range of industries, I’m confident adapting design thinking to a variety of contexts and challenges. My background in design and communications means I’m just as comfortable shaping strategy as I am pushing pixels in Figma.
Outside of work, I’m often outdoors, chasing waves, hiking or on the golf course. I’m also a sucker for a good flat white, and a design book. After being made redundant in July 2025, I am now searching for my next opportunity. If you’re interested in working together or just want to say hello, feel free to get in touch.